Darice loves #indieretail and we are thrilled to support Independent Retailer Month every July. This month is designed to encourage shoppers to support local businesses and to help celebrate indie retailers. Consumers who shop local will help create more sustainable towns and communities. There are so many great reasons to celebrate independent retailers! What Is Independent Retailer Month … [Read more...] about July is Independent Retailer Month!
Brick and Mortar
If you’re approaching your first holiday season as a brick and mortar store owner or you need a little help preparing for the busy season, consider this your mini small business guide for holiday planning! I know, I know it’s Summer. Why are we talking about the holidays? For seasoned retailers, working way ahead of the seasons is probably the norm. But for new retailers, I often hear … [Read more...] about Small Business Guide For Holiday Planning
Preparing for a craft show can be extremely time consuming, but also profitable and fun! You will meet so many wonderful people and form a comradery with other artists at the event. There is nothing more rewarding than someone purchasing something that you put your blood, sweat, and yes, sometimes tears in. Selling at a holiday craft show can be a little daunting at first, so I put together my … [Read more...] about 6 Tips for Prepping for Holiday Craft Shows
Whether you're hosting a quick craft night with friends or a fun make and take style class, one of these 5 make and take ideas is sure to fill the need you're looking for! Crafts nights are one of my all time favorite ways to get to know people. I love seeing people be creative and express themselves even when it seems like what you're doing is simple and small. I guarantee you, you will see … [Read more...] about 5 Summer Make and Take Project Ideas
Market events are a great way for makers and retailers to get out of their homes and stores and out in front of hundreds or even thousands of people. There's an initial investment when you start participating in these type of events, so it’s important to have a plan. Here are my tips for how to set benchmarks for market events. What is a “Market Event”? It could be a craft show at your … [Read more...] about How to Set Sales and Inventory Benchmarks for Market Events
Since my sister and I opened our brick and mortar store, The Salvaged Boutique, we’ve seen many trends come and go. Nowadays, not only do businesses with physical spaces need to keep a pulse on what’s going on in their communities, what will bring people in the doors, and what merchandise is trending, but we also have to educate ourselves about technology and having a strong online presence. … [Read more...] about Small Business Trends for Independent Retailers in 2019