Since my sister and I opened our brick and mortar store, The Salvaged Boutique, we’ve seen many trends come and go. Nowadays, not only do businesses with physical spaces need to keep a pulse on what’s going on in their communities, what will bring people in the doors, and what merchandise is trending, but we also have to educate ourselves about technology and having a strong online presence. … [Read more...] about Small Business Trends for Independent Retailers in 2019
Brick and Mortar
7 Tips for Creating an Eye-Catching Window Display
If you own a brick and mortar store, you probably buy products from Darice to resell. If you own a craft store or if you have a business that offers creative workshops, you probably buy craft-related items from Darice for your workshops. But have you considered what you can do with products from Darice for a store or DIY window display? I co-own The Salvaged Boutique in Lakewood, Ohio with my … [Read more...] about 7 Tips for Creating an Eye-Catching Window Display
10 ways retailers can take advantage of National Craft Month in March
National Craft Month is just around the corner and I want to help you, the retail store owner, prepare for it. We should all look at National Craft Month as a movement. Why? When I ask workshop attendees in my own store what brings them in, many of them say they reserve a spot in our workshops so they can put their phone downs and dedicate some time doing things they love….being … [Read more...] about 10 ways retailers can take advantage of National Craft Month in March
How to Run an In-Store DIY Workshop
Online shopping is convenient, but it doesn’t offer the personal touches of in-store experiences, and brick and mortar retail stores are far from dead. According to Adobe, more than 80% of holiday shopping in 2018 was done in brick and mortar stores. -Independent Retailer. As an independent retail store owner myself, my sister and I know the value we provide when we’re face to face with our … [Read more...] about How to Run an In-Store DIY Workshop
